Privacy Policy
§ 1 Information about the collection of personal data
(1) Below we provide information about the collection of personal data when using our website. Personal data is all data that can be personally related to you, e.g. E.g. name, address, email addresses, user behavior.
(2) The person responsible in accordance with Article 4 Paragraph 7 of the EU General Data Protection Regulation (GDPR) is:
MSR Innovations GmbH
Priemershofer Weg 1
95326 Kulmbach
Telephone: +49 9221 80421-10
Mobile +49 151 5245 3107
Email: info@msr-innovations.de
Managing Director: Rainer Herold
(3) When you contact us by email or via a contact form, we will store the data you provide (your email address, if applicable your name and telephone number) in order to answer your questions. We delete the data arising in this context after storage is no longer necessary or restrict processing if there are statutory retention requirements.
(4) If we use commissioned service providers for individual functions of our offer or would like to use your data for advertising purposes, we will inform you in detail about the respective processes below. We also mention the defined storage period criteria.
§ 2 Your rights
(1) You have the following rights towards us with regard to personal data concerning you:
– Right to information,
– Right to rectification or deletion,
– Right to restriction of processing,
– Right to object to processing,
– Right to data portability.
(2) You also have the right to complain to a data protection supervisory authority about our processing of your personal data.
Your trust is important to us. We therefore respect data protection and inform you about the data collected and stored and your rights to information, correction, blocking and deletion.
§ 3 Collection of personal data when you visit our website
(1) If you use the website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you would like to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security (legal basis is Art. 6 Para. 1 Sentence 1 Letter f GDPR ):
- IP address
– Date and time of request
– Time zone difference to Greenwich Mean Time (GMT)
– Content of the request (specific page)
– Access status/HTTP status code
– amount of data transferred in each case
– Website from which the request comes
– Browsers
– Operating system and its interface
– Language and version of the browser software.
(2) In addition to the data mentioned above, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive associated with the browser you are using and through which certain information flows to the place that sets the cookie (here us). Cookies cannot run programs or transmit viruses to your computer. They serve to make the Internet offering more user-friendly and effective overall.
(3) Use of cookies:
a) This website uses the following types of cookies, the scope and functionality of which are explained below:
– Transient cookies (see b)
– Persistent cookies (see c)
b) Transient cookies are automatically deleted when you close the browser. These include, in particular, session cookies. These store a so-called session ID, with which various requests from your browser can be assigned to the shared session. This allows your computer to be recognized when you return to our website. The session cookies are deleted when you log out or close the browser.
c) Persistent cookies are automatically deleted after a specified period of time, which may differ depending on the cookie. You can delete cookies at any time in your browser's security settings. You can configure your browser settings according to your wishes and, for example, B. refuse to accept third-party cookies or all cookies. We would like to point out that you may not be able to use all of the functions of this website.
d) You can configure your browser settings according to your wishes and e.g. B. refuse to accept third-party cookies or all cookies. We would like to point out that you may not be able to use all of the functions of this website.
§ 4 Other functions and offers on our website
(1) In addition to the purely informational use of our website, we offer various services that you can use if you are interested. To do this, you will usually have to provide additional personal data that we use to provide the respective service and to which the aforementioned data processing principles apply.
(2) We sometimes use external service providers to process your data. These have been carefully selected and commissioned by us, are bound to our instructions and are checked regularly.
(3) If our service providers or partners are based in a country outside the European Economic Area (EEA), we will inform you about the consequences of this circumstance in the description of the offer.
§ 5 Objection or revocation against the processing of your data
(1) If you have given your consent to the processing of your data, you can revoke this at any time. Such a revocation affects the lawfulness of the processing of your personal data after you have given it to us.
(2) If we base the processing of your personal data on the balance of interests, you can object to the processing. This is the case if the processing is not necessary to fulfill a contract with you, which is explained by us in the following description of the functions. If you exercise such an objection, we will ask you to explain the reasons why we should not process your personal data as we do. In the event of your justified objection, we will examine the situation and will either stop or adjust data processing or show you our compelling legitimate reasons on the basis of which we continue processing.
(3) Of course, you can object to the processing of your personal data for advertising and data analysis purposes at any time. You can inform us about your objection to advertising using the following contact details:
MSR Innovations GmbH
Priemershofer Weg 1
95326 Kulmbach
Telephone: +49 9221 80421-10
Mobile +49 151 5245 3107
Email: info@msr-innovations.de
Managing Director: Rainer Herold
§ 6 SSL encryption
This site uses SSL encryption for security reasons and to protect the transmission of confidential content, such as the requests that you send to us as the site operator. You can recognize an encrypted connection by the browser's address line changing from "http://" to "https://" and by the lock symbol in your browser line.
If SSL encryption is activated, the data you transmit to us cannot be read by third parties.
§ 7 Newsletter
(1) With your consent, you can subscribe to our newsletter, with which we inform you about our current interesting offers. The advertised goods and services are named in the declaration of consent.
(2) The only mandatory information for sending the newsletter is your email address. Providing further, separately marked data is voluntary and is used to address you personally. After your confirmation, we will save your email address for the purpose of sending you the newsletter. The legal basis is Article 6 Paragraph 1 Sentence 1 Letter a GDPR.
(3) You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. You can declare your revocation by clicking on the link provided in every newsletter email, using this form on the website, by email to info@msr-innovations.de or by sending a message to the contact details provided in the legal notice.
§ 8 Use of Google Analytics
(1) This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website and internet usage to the website operator.
(2)The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
(3) You can prevent the storage of cookies by setting your browser software accordingly; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by using the browser plug-in available under the following link. Download and install in: http://tools.google.com/dlpage/gaoptout?hl=de.
(4)We use Google Analytics to analyze the use of our website and to regularly improve it. We can use the statistics obtained to improve our offering and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The legal basis for the use of Google Analytics is Article 6 Paragraph 1 Sentence 1 Letter f GDPR.
Third party information: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. User terms and conditions: http://www.google.com/analytics/terms/de .html, overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html, and the data protection declaration: http://www.google.de/intl/de/policies/privacy .
Use of SalesViewer® technology:
On this website, data is collected and stored for marketing, market research and optimization purposes using the SalesViewer® technology from SalesViewer® GmbH based on the legitimate interests of the website operator (Art. 6 Para. 1 lit.f GDPR).
For this purpose, a JavaScript-based code is used that is used to collect company-related data and use it accordingly. The data collected using this technology is encrypted using a non-recalculated one-way function (so-called hashing). The data is immediately pseudonymized and is not used to personally identify the visitor to this website.
The data stored by Salesviewer will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any legal retention obligations.
The collection and storage of data can be objected to at any time with effect for the future by clicking on this link https://www.salesviewer.com/opt-out to prevent future collection by SalesViewer® within this website. An opt-out cookie for this website is stored on your device. If you delete your cookies in this browser, you must click on this link again.
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§ 9 Use of Google Web Fonts
This website uses so-called web fonts, which are provided by Google, for the uniform display of fonts. When you access a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. If your browser does not support web fonts, your computer will use a standard font.
Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/
§10 Integration of YouTube videos
(1) We have integrated YouTube videos into our online offering, which are stored on http://www.YouTube.com and can be played directly from our website. These are all integrated in “extended data protection mode”, i.e. H. that no data about you as a user will be transmitted to YouTube if you do not play the videos. Only when you play the videos will the data mentioned in paragraph 2 be transmitted. We have no influence on this data transfer.
(2) By visiting the website, YouTube receives the information that you have accessed the corresponding subpage of our website. In addition, the data mentioned in Section 3 of this declaration will be transmitted. This occurs regardless of whether YouTube provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data will be assigned directly to your account. If you do not want it to be associated with your YouTube profile, you must log out before activating the button. YouTube saves your data as usage profiles and uses them for advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide tailored advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles; to exercise this you must contact YouTube.
(3) Further information on the purpose and scope of data collection and processing by YouTube can be found in the data protection declaration. There you will also find further information about your rights and setting options to protect your privacy: https://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
§ 11 Integration of Google Maps
(1) On this website we use Google Maps. This allows us to show you interactive maps directly on the website and enables you to use the map function conveniently.
(2) By visiting the website, Google receives the information that you have accessed the corresponding subpage of our website. In addition, the data mentioned in Section 3 of this declaration will be transmitted. This occurs regardless of whether Google provides a user account through which you are logged in or whether there is no user account. If you are logged in to Google, your data will be assigned directly to your account. If you do not want your profile to be associated with Google, you must log out before activating the button. Google saves your data as usage profiles and uses them for advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide tailored advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles; to exercise this you must contact Google.
(3) Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the provider's data protection declarations. There you will also find further information about your rights in this regard and setting options to protect your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and is subject to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
§ 12 Use of Google Adwords Conversion
(1) We use the Google Adwords service to draw attention to our attractive offers on external websites using advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns. Our interest is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of advertising costs.
(2) These advertising materials are delivered by Google via so-called “ad servers”. To do this, we use ad server cookies, through which certain parameters can be measured to measure success, such as display of ads or clicks by users. If you reach our website via a Google ad, Google Adwords will store a cookie on your PC. These cookies typically expire after 30 days and are not intended to be used to personally identify you. The analysis values for this cookie are usually the unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user does not would like to be addressed more).
(3) These cookies enable Google to recognize your internet browser. If a user visits certain pages of an Adwords customer's website and the cookie stored on their computer has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page. Each Adwords customer is assigned a different cookie. Cookies cannot therefore be tracked via the websites of Adwords customers. We ourselves do not collect or process any personal data in the advertising measures mentioned. We only receive statistical evaluations from Google. Based on these evaluations, we can identify which of the advertising measures used are particularly effective. We do not receive any further data from the use of advertising materials; in particular, we cannot identify users based on this information.
4) Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the extent and further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge: By integrating AdWords Conversion, Google receives the information that you have accessed the corresponding part of our website accessed or clicked on an advert from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will find out and store your IP address.
(5) You can prevent participation in this tracking process in various ways:
a) by setting your browser software accordingly, in particular by suppressing third-party cookies, this means that you will not receive any advertisements from third-party providers;
b) by deactivating cookies for conversion tracking by setting your browser to block cookies from the domain “www.googleadservices.com”, https://www.google.de/settings/ads, whereby this setting will be deleted if you delete your cookies;
c) by deactivating the interest-based ads of providers that are part of the self-regulatory campaign “About Ads” via the link http://www.aboutads.info/choices, although this setting will be deleted when you delete your cookies;
d) by permanently deactivating it in your browsers Firefox, Internet Explorer or Google Chrome under the link http://www.google.com/settings/ads/plugin.
We would like to point out that in this case you may not be able to fully use all of the functions of this offer.
(6) The legal basis for the processing of your data is Article 6 Paragraph 1 Sentence 1 Letter f GDPR. Further information about data protection at Google can be found here: http://www.google.com/intl/de/policies/privacy and https://services.google.com/sitestats/de.html. Alternatively, you can visit the Network Advertising Initiative (NAI) website at http://www.networkadvertising.org. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
§13 Use of SalesViewer® technology:
This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes.
In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally.
The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them.
The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on https://www.salesviewer.com/opt-out in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again.



